Maconse S.A. de C.V.

Maconse

Identity for a maintenance, construction and services company: the initials MAC form a solid cube.

Client: Maconse S.A. de C.V.
Discipline: Branding
Service: Complete visual identity

Brand identity

“MACONSE is not just about building projects; it is a paradigm of effort forged over years of experience, marked by exceptional dedication, unmatched efficiency and an unwavering commitment to excellence in every service it offers.

With this premise in mind, its logo design is grounded in the company’s pillars: solidity, seriousness, efficiency and constant, inevitable growth. That’s why we chose a design based on a cube, symbolizing a concrete block built to withstand every challenge and adversity. The name was also simplified to the initials “MAC” without altering the original name, and each letter forms one side of the cube, creating a three-dimensional effect that reflects the essence of the company.”